LG trolls Samsung’s Times Square billboards with Optimus G “4” Ads

LG is hoping to steal some of the Galaxy S4’s thunder with a copycat billboard in New York’s Times Square.

In the heart of New York City, LG has updated its traditional billboard to show off its Optimus G phone. But as you will notice, the billboard is a virtual duplicate of the billboard for the Galaxy S4.


LG’s billboard is a bit larger than Samsung’s, and is located above it on a Times Square building, potentially stealing the attention of many busy New Yorkers.

Even LG’s ad copy takes a swipe at Samsung.

The Galaxy S4’s billboard tells people to “Be ready 4 the next Galaxy.”

As we mentioned above, the LG billboard is aimed to mock the S4. LG’s billboard tells the Times Square crowd that the “LG Optimus G is here 4 you now.”

The timing of LG’s new billboard (which LG already occupied for 20 years before the new neighbor moved in below last year) also is designed to stick it to Samsung as the company gets ready to fully unveil the Galaxy S4 at an event in New York City later today (or tomorrow for you, depending on your time zone)

We’ll be covering the event here at Techno Inspiration, so stay tuned. Are you anticipating for the new Galaxy S4? Tell us below in the comments.

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